Opinion | The sports industry must try harder to reach the younger generation
Now is the time for governing bodies, sponsors and rights holders to think hard about how they reach young people, argues EVERFI EdComs president Nick Fuller in…
Five principles to keep your business’s social purpose goals on track
The pandemic has underlined the need for social purpose. Here’s how to make it part of your short, medium and long-term strategy.
Our young people need a course in compassion now more than ever
It's no surprise that a survey of 11,000 teenagers has found that 38% are more worried about their mental health now than they were before the pandemic.
School Rules: 5 Rules for Successful Education Marketing
At EVERFI EdComs we’ve had over 35 years of combined experience in driving social impact through education marketing.
The impact of the COVID-19 landscape on incoming university students
Young people waiting anxiously for their A-level and BTEC grades to be published later this week will take little comfort in knowing that they are entering the history…
5 features of a successful education programme
Even as lockdown restrictions ease, life is very much not ‘back to normal’. This is indeed true for the world of education.
Keeping young people safe and healthy online - one of the most important things a business can do
Gen Z, those born between 1997 and 2012, are the first to have grown up with the internet and social media from birth.
LinkedIn’s Jeff Weiner on teaching compassion in primary schools
This summer, EVERFI EdComs will be launching The Compassion Project, a free 45-minute course which teaches compassion to seven to 11-year-olds.
Premier League return gives brands a sporting chance in lockdown
Morag Cuddeford-Jones writing in Exchange – the content hub of the Chartered Institute of Marketing – talks about whether marketers are missing an opportunity…
Four ways sports brands can engage with fans in the age of spectator-less games by Nick Fuller
Nick Fuller argues in @prweekuknews that while Covid-19 poses one of the biggest challenges sports brands have ever faced, with innovation, they can build an even…
Why COVID-19 is a Tipping Point for Young People’s Mental Health
Even before this pandemic, the statistics on young people’s mental health in the UK were alarming. YoungMinds, a leading mental health charity for young people…
Improving Psychological Safety at Work: A Five-Point Plan
We probably all know someone who has hated their job, but luckily there is much we can do to help build a positive workplace culture. Read this guide to increase…
Mental Health During Social Distancing: How to Talk to Your Teenager
These remarkable times pose challenges for parents juggling many different roles. We've suggested some techniques to help you better communicate with your teenager…